Are you killing your online reputation and don’t know it?
Like it or not, in medical tourism your online reputation defines you as a professional and as a business.
Ignoring it may be putting your professional life in jeopardy. Branding, especially how to build a brand, is a popular subject at medical tourism conferences. But Read more…
Many hospitals are getting their feet wet for the first time in the marketing arena. But that’s no excuse for poorly designed and maintained websites given how much depends on internet marketing to drive international patients across the thresholds of their hospitals.
What basic rules did we find hospital websites breaking? Hospital websites were not the only culprits. We found similar problems Read more…
If you haven’t recently visited – or read – your hospital’s website, you may want to take a closer look at it. It may be very sick. Any facilitator linking to and promoting hospitals expecting to get help in closing a patient or an employer, needs to take a hard look at these sites.
In building web pages for the Top 10 World’s Best Hospitals for Medical Tourists on the MTQUA website, we’re discovering Read more…
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